DraftKings marketing costs reached 22 percent of total revenue as the company handed out more bonuses. Shares rose 4.3 percent after the report. FOX Sports reports a promo code offering a bet five dollars get two hundred dollars win or lose for College Football Week 0. RotoWire notes a Pick 6 promotion that gives fifty dollars in bonus picks for NFL and MLB events. The new offers arrive as the company raises investment on customer acquisition. DraftKings continues to push bonus deals to draw new customers across multiple sports. The higher marketing costs matched the growth of the rise in these promotional offers.
Sources & References
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Our picks for the best prediction markets 2026: Reviews of Kalshi, Polymarket, other popular platforms - CBS Sports
Our picks for the best prediction markets 2026: Reviews of Kalshi, Polymarket, other popular platforms CBS Sports
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Extended Kalshi Promo Code OREGONLIVE1: $25 bonus extended from Sunday Night Baseball to NCAAF - OregonLive.com
Extended Kalshi Promo Code OREGONLIVE1: $25 bonus extended from Sunday Night Baseball to NCAAF OregonLive.com
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Mariners vs. Blue Jays Odds & Betting Predictions August 30, 2026 - Action Network
Mariners vs. Blue Jays Odds & Betting Predictions August 30, 2026 Action Network
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Phillies vs. Angels Odds & Betting Predictions August 30, 2026 - Action Network
Phillies vs. Angels Odds & Betting Predictions August 30, 2026 Action Network
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Reds vs. Cubs Odds & Betting Predictions August 30, 2026 - Action Network
Reds vs. Cubs Odds & Betting Predictions August 30, 2026 Action Network