M&S says expanded Zalando deal can cut Europe delivery times by three days

M&S Expands Zalando Logistics Partnership to Speed Up Europe Deliveries

In a recent announcement following Zalando’s Q3 results, M&S revealed it is broadening its logistics cooperation with Zalando. Previously limited to fulfilling orders via three marketplace partners in Europe—Zalando, About You, and Amazon—M&S will now use Zalando’s B2B logistics platform, ZEOS, to manage its entire online direct-to-consumer business in continental Europe starting early next year.

Details of the New Logistics Deal

The enhanced partnership enables M&S to leverage Zalando’s logistics infrastructure across 21 European markets. This will streamline inventory by creating a unified stock pool and implement an advanced order management system specifically for M&S’s Fashion, Home, and Beauty product lines.

Strategic Importance

M&S’s decision to deepen its Zalando relationship aligns with rapid online sales growth, with Zalando sales increasing by 131% compared to last year during the previous quarter. Zalando’s role as a preferred logistics partner is further emphasized by its similar partnership with another UK retailer, Next, highlighting the attractiveness of European mainland markets to British businesses.

"The retailer said that in the last quarter, it has seen rapid growth online with Zalando sales up 131% vs last year."
"M&S will be able to take advantage of ZEOS’s inventory efficiency, creating one single stock pool as well as an advanced order management system for Fashion, Home & Beauty products."

Summary

This expanded collaboration is set to reduce Europe delivery times by three days, enhancing M&S’s competitiveness and consumer experience across the continent.

Author’s summary: M&S’s new partnership with Zalando’s ZEOS logistics platform will boost online sales efficiency across Europe, significantly cutting delivery times and improving product management.

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FashionNetwork.com FashionNetwork.com — 2025-11-07

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