M&S Launches 'Genius' Push-Up Boxers for Men
The new [translate: Secret Support] push-up boxers by Marks and Spencer aim to help men feel their most confident. Inspired by the long-standing popularity of women's push-up bras, M&S has introduced a discreet way for men to get a boost.
Design and Features
The [translate: Supima® Cotton Modal Secret Support™ Trunks] are crafted from soft Supima® cotton blended with smooth modal fibers for a premium feel. They include a hidden internal pouch that provides a subtle 2-inch lift, offering extra support and comfort.
- Available in black or white
- Sizes range from Small to 2XL
- Sold in 3-packs for £28
- Finished with super-soft seams and latex-free elastic for all-day comfort
Brand and Market Position
These boxers are part of M&S's Autograph line, their poshest clothing range, known for premium investment pieces with contemporary cuts and refined finishing.
Reception
The launch has been well received on social media, with fashion influencers like Tom Sheard and Stanley Dru promoting the product on Instagram.
"Premium investment pieces featuring contemporary cuts and refined finishing touches."
Author's summary: M&S revolutionizes men's underwear with their innovative push-up boxers, combining comfort and subtle enhancement to boost confidence effortlessly.
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