US holiday spending seen topping $1 tril. for first time | NHK WORLD-JAPAN News

US Holiday Spending Expected to Surpass $1 Trillion

Retail sales during the upcoming winter holiday season in the United States are projected to exceed $1 trillion for the first time ever. The National Retail Federation (NRF) forecasts that American consumers will likely set a new spending record between November and December.

Sales Growth Forecast

The NRF anticipates that the growth rate will moderate slightly, ranging from 3.7% to 4.2%, down from last year’s 4.3%. Overall sales are expected to reach between $1.01 trillion and $1.02 trillion during this period.

Consumer Sentiment and Economic Factors

"Consumer sentiment may be cautious, but will remain strong."

The NRF president highlighted that the holiday sales figures could provide insight into the impact of ongoing US trade tariffs, rising inflation, and a slowing job market on consumer behavior.

Summary

This holiday season’s retail performance may reveal how current economic challenges influence American spending habits.

Author’s Summary: US holiday sales are poised to break $1 trillion with steady growth despite inflation and trade concerns, reflecting resilient consumer confidence.

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NHK NHK — 2025-11-07

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